Knoxville Bankruptcy Attorneys
A website and SEO company contacted me looking for help developing a logo and company branding for an attorney's office that focused on bankruptcy. I worked to create something that reflected their professional nature while making it as friendly and welcoming as possible for those looking for financial help.
Options, options, options.
I worked with various design elements that reflected the nature of the business of law and bankruptcy, including pillars, courthouses, money and the scales of justice. Blue was the requested main color to be inviting and different than much of the competition focusing on green. These were the final options that they chose between.
A Decision Has Been Made
Their favorite option was the scales of justice within the circular "shield", promoting the idea of protection and tipping the scales in the client's favor. The logo was designed to be usable as a standalone shape or paired with larger text to the side.
Blue was used as the primary color and green for the secondary color.
Baskerville was the primary font used for the logo because of its formal nature. The sans-serif options of Proxima Nova and Cabin were chosen for their easy readability and availability for use on the web.
Packaged for Use.
A brand package was put together to showcase the use of the logo and other brand assets within their everyday items. These included a business card, stationary, envelope, notepad, and pen.